Thursday, October 6, 2016

Content Marketing: Developing Your Brand With Consistency and Regularity

For a small business or a new startup, marketing can be a real challenge. It's not just the financial aspect; it's also finding the right channels to get your brand in front of the potential customers you're after. While some businesses have found success in outlandish publicity stunts, we don't recommend such a dramatic approach. […]
                    

Wednesday, October 5, 2016

Stop Trying to Sound Smart When You're Writing - Harvard Business Review



Harvard Business Review


Stop Trying to Sound Smart When You're Writing

Harvard Business Review

When I read a piece of business writing, whether it's a proposal, a report, or a simple email, I'm turned off by people who have invested more energy trying to sound smart than in trying to be smart. Ideally, I'd like to read communications where I don ...



Tuesday, October 4, 2016

Pay what you want for this MBA education bundle - Business Insider Australia



Business Insider Australia


Pay what you want for this MBA education bundle

Business Insider Australia

Jam-packed with courses in business writing, project management, and more, this bundle can turn you into a business pro. You'll start with the basics, learning to develop successful business models and turn them into prototypes. From there, you'll move ...



Four ways to fix your writing - BDlive



BDlive


Four ways to fix your writing

BDlive

BUSINESS writing is often poorly organised, unclear, imprecise or filled with jargon. The problem is that we often don't realise how ineffective our writing is. The good news is we can improve. Here are four steps you can take to fix your writing: 1 ...



Planning is Overrated: Execution is Where It's At

What's more important: a great idea or great execution? There's certainly an argument to be made for the importance of ideas for entrepreneurs, and it's easy to point to famous examples of huge fortunes and successful businesses that sprung from a great idea - Facebook, the automobile, the PC, etc.; but the idea is just […]
                    

Sunday, October 2, 2016

AUDIO: The author as entrepreneur - Central Valley Business Times



Central Valley Business Times


AUDIO: The author as entrepreneur

Central Valley Business Times

... opportunity, you're always looking to make the next contact, you're always looking to leave behind the best impression you can of yourself and your work,” says Timothy Savage of Fresno, who has been a one-man small business writing for a living for ...



How well do you know the rules for subject-verb agreement? - Minneapolis Star Tribune



How well do you know the rules for subject-verb agreement?

Minneapolis Star Tribune

How would you rate your command of English grammar? On a five-point scale, are you (1) very weak, (2) weak, (3) average, (4) strong or (5) exceptional? Do you have a number or level in mind? Good. Now let's see if your self-assessment is accurate.